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News Release
World’s Top Innovation Management Scholars, Dr. Robert G. Cooper
and Dr.Scott J. Edgett, Address Business Executives at the 12th Annual
Strategic & Operational Portfolio Management Conference.
ANCASTER, ONTARIO, CANADA – March 1, 2007 – The two founding partners
of Stage-Gate Inc., Dr. Robert G. Cooper and Dr. Scott J. Edgett, were each invited
to deliver keynote presentations to the sold-out business conference held on February
26-28, 2007 in Clearwater Beach, Florida. The conference, organized by the
Product Development and Management Association (PDMA) and the Institute for International
Research (IIR), attracted approximately 200 business executives and innovation
professionals seeking leading-edge solutions for their critical innovation challenges.
The event opened with Dr. Cooper’s presentation which. highlighted how best to maximize productivity
in product innovation portfolios. “In recent years, NPD productivity has declined and much of this
is attributed to the lack of effective portfolio management.” Cooper announced, “Businesses
are investing in too many low-value, low-productivity projects. Through my research, I have found that
NPD productivity can increase by 20 or 30 percent or more through astute portfolio management”. Cooper
provided delegates with a proven framework to guide effective strategic and operational portfolio management.
The event closed with Dr. Edgett’s presentation which was delivered in partnership
with the American Productivity and Quality Center (APQC). The interactive workshop-style
session
released the groundbreaking results from the latest benchmarking study on “Portfolio
Management: Optimizing for Success”, conducted jointly by Edgett and APQC.
Edgett revealed a ‘short-list’ of best practices from leading organizations’ experiences
in portfolio management. “The study confirmed what we already know is important
for effective portfolio management,” stated Edgett. “However,
the study also uncovered a few surprising learnings. It was these findings
that generated much discussion during the session.” Edgett concluded
the presentation with highlights from leading company case studies including; Boston
Scientific, Kennametal Inc., Hewlett-Packard Company, The AXA Group and National
Cash Register Company (NCR).
Dr. Robert G. Cooper and Dr. Scott J. Edgett are widely recognized as the world’s
top innovation management scholars. Their best practices research and resulting
methodologies have led to some of the most important discoveries in product innovation
today. They were the first to pinpoint what discriminates the winning products
from losing products, to build the most accurate product success predictive tool
(85% accuracy) and the first to introduce the concept of portfolio management for
new products. Their collective works are considered to have achieved the most powerful
impact on performance in product innovation today.
Contact
Executive Vice President
Stage-Gate Inc.
+1-905-304-8797
www.stage-gate.com |
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Stage-Gate Inc.
Stage-Gate Inc. helps companies achieve growth through successful product innovation. The unparalleled
breadth and depth of our founders’ research - internationally recognized thought leaders
Dr. Robert G. Cooper and Dr. Scott J. Edgett - enable us to create relevant, practical products and
services to help companies improve their innovation performance results.
We offer proven solutions to the most critical challenges in product innovation through our widely recognized
and implemented products, our highly regarded and trusted consulting services, our award-winning research
papers, best-selling books and first-rate seminars.
We also conduct unbiased, expert evaluation and validation of 3rd party innovation enabling tools through
our Stage-Gate Alliance Program and Stage-Gate Ready Certification Program.
About the Stage-Gate® Idea-to-Launch System
Stage-Gate is a business system designed to drive new products and technologies from
idea to market faster and with higher rates of commercial success. Invented by Dr. Robert
G. Cooper in 1985 as a result of his groundbreaking research studies, Stage-Gate is now
widely accepted by industry as the preferred method for new product commercialization.
According to the Product Development and Management Association (PDMA) and Advanced Market
Research (AMR) the percentage of companies in North America, using a stage and gate system
is almost 80%. For more information on the evolution of Stage-Gate, view this downloadable story
of its history.
Dr. Robert G. Cooper
Dr. Robert G. Cooper is one of the most influential thought leaders in the business world
today. He is the father of the widely implemented Stage-Gate Idea-to-Launch
innovation system which has been adopted by almost 80% of North American companies seeking
to drive successful growth through product innovation. Stage-Gate is considered
to be one of the most important discoveries in the field of innovation management. Cooper
has spent more than 30 years studying the practices and pitfalls of 3,000+ new product
projects in thousands of companies and has assembled the world’s most comprehensive
research database on the topic. His dynamic seminars, consulting advice and keynote presentations
have been widely applauded by corporate and business event audiences throughout North
America, Europe and Asia making him one of the most sought-after speakers. A prolific
author, he has published more than 90 academic articles and seven books on new products,
including the best selling ‘Winning at New Products, 3rd Edition’ and ‘Portfolio
Management for New Products, 2nd Edition’. He is the recipient of numerous
prestigious awards including the Maurice Holland Award from the Industrial Research Institute
(IRI) and the Hustad Award from the Product Development and Management Association (PDMA). Dr.
Cooper is a Professor of Industrial Marketing and Technology Management at the Michael
G. DeGroote School of Business, McMaster University in Ontario, Canada and Senior Fellow
at the Institute for the Study of Business Markets at Penn State in Pennsylvania, United
States. Dr. Cooper can be reached at
.
Dr. Scott J. Edgett
Dr. Scott J. Edgett is an internationally recognized expert in product innovation and
pioneer of the ever-important practice of portfolio management for new products. He is
also credited with the groundbreaking introduction of best practices for companies specializing
in service development. He is a sought-after consultant and high profile speaker
and has delivered keynote addresses at numerous top innovation and management business
events. He has spent more than a dozen years researching and observing best practices
in product innovation, has co-authored six books, and published more than 60 academic
articles and papers. Dr. Edgett is Chief Executive Officer and co-founder, with Dr. Cooper,
of Stage-Gate Inc. where he now leads the transformation of the world’s leading
innovation research discoveries into practical and relevant products and services for
companies trying to achieve profitable growth through product innovation.
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