NEW PRODUCT RELEASE
Quick Facts

Specialty Edition for Food

About SG Navigator™

• Comprehensive, official interpretation of the World-Class Stage-Gate® Product Innovation Process - A Roadmap for New Product Success – as designed by originators Dr. Robert G. Cooper and Dr. Scott J. Edgett
• Content is the result of 45+ years of research, consulting engagements and implementation experience with thousands of companies
• A practical, instructional guide, integrating all best practices into detailed, cross functional activities and requirements for each stage and gate for both 5 stage (high risk) and 3 stage (low risk) processes
• Delivered in a highly visual, intuitive web interface to enable easy navigation and just-in-time learning for all cross-functional roles involved in product innovation
• Complete with ready-to-use templates for every activity in every stage and gate including worksheets, deliverables, gate presentations and scorecards

Specialty Edition for Food

• Emphasis on unique discriminators of new product success applicable to product innovation in the food industry
• Emphasis on the critical branding issues that impact the success of new food products
• Techniques for conducting pre-market research for concepts and voice of customer research using predictive models and conjoint analysis
• Emphasis on packaging including the purpose, design and development of functional packaging
• Considerations for selecting and utilizing co-packers in food production
• Emphasis on the optimization of the food product throughout the development cycle
  

The Value

• Accelerates the implementation of a high quality product innovation process
• Saves time and money otherwise spent researching and designing a process
• A comprehensive repository of the best practices in Product Innovation
• Accelerates new product quality and performance results

About the Company

Stage-Gate Inc. offers proven solutions to the most complex problems in all aspects of product innovation through our widely recognized and implemented products, our highly regarded and trusted consulting services, our award-winning research papers, best selling books and first-rate seminars. Visit our website www.stage-gate.com for a complete list of our products and services and complimentary whitepapers.

For more information visit www.stage-gate.com/prodserv_navigator.php or to schedule a personal presentation please contact: Michael Booker at or at +1.905.304.8797.