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SUCCESSFULLY DESIGNING AND
IMPLEMENTING THE STAGE-GATE PROCESS

A Best Practice Approach

Led by NPD Guru: Dr. Robert G. Cooper

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The Stage-Gate® Innovation Process is the world’s most widely used method for taking new product ideas from inception through to successful launch – because it works! Unfortunately, many companies that attempt to design it themselves simply don’t get it right. They unintentionally omit critical design elements which in turn drives poor performance! Don’t make this costly mistake - an authentic Stage-Gate design coupled with high quality implementation will enable your organization to optimize your new product success. Do it right the first time.

5 reasons you and your colleagues should attend:

  1. Conceive, develop and launch WINNING new products – FASTER
  2. Avoid costly missteps and false starts by getting it RIGHT the FIRST time
  3. Achieve the necessary BUY-IN to your process and gain internal momentum
  4. Start using your Stage-Gate process – SOONER than later
  5. MAXIMIZE the first 100 days of your implementation effort – the most critical period

Receive credits toward your NPDP certification through the PDMA


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